01 Sep Lawrencedale Agro to tie up with States to boost horticulture
Lawrencedale Agro Processing is planning to align with the State governments for the development of small land-hold horticulture farmers.
“The Centre is taking key steps for development of horticulture belts through the public-private partnership (PPP) route and we are keen to work with the State governments towards strengthening this. We are working closely with the Department of Horticulture in Tamil Nadu, have inked a strategic pact with the Andhra Pradesh government to engage more closely with the horticultural farmers in that region, besides engaging closely with a few more states,” Palat Vijayaraghavan, Chief Executive, Lawrencedale Agro Processing, said.
Better quality produce
As part of its move to expand, the fresh produce supply chain major has started investing substantial sums to strengthen its farmers services division to enhance the quality of the farm produce, he said and pointed out that farmers by and large took to conventional cultivation practices and cultivated traditional varieties of vegetables.
“We will extend expertise in crop cultivation – right from soil testing to seed selection, soil enrichment to input advise up to post-harvest management. We will walk with the farmer in the entire life-cycle up to harvest, including forward market-linkages,” the CEO said, adding “this support would enhance the quality of the farm produce coming to the retail outlets.”