Farmers are at the root of our organisation. Our agricultural methods are designed to increase the yields of marginal farmers, with reduced pesticide usage. We’ve also removed the intermediaries so the maximum profit goes to those who work hard in the fields – the farmers.
Leaf™ strives to make the most consumed natural products as more organised FMCG products. From hands-free washing to machine packing, we cover all operations to reduce wastage and enhance food security. Because only a better product can command a better value.
If farmers are our pillars, Integrated Cold Chain logistics is our bedrock. Our logistics division move tons and tons of products from the farm gate to the store shelves every year. Our model replaces intermediaries to better control the product quality and limit wastage.
Leaf™ is making news with its all-green business model. We’ve have been featured in leading newspapers, commended by influential people and recognised by key institutions. Read all about it here.
Leaf™ is present in regions that naturally favor the growth of cool season vegetables. With advanced soil testing, Leaf™ suggests crops that yield better in the temperate regions.
Some of our main crops include cabbage, cauliflower, broccoli, garlic, onion, radish, carrot, beetroot, asparagus and artichoke.
The Indian subcontinent weather is ideal for most of the tropical crops. Some of major tropical vegetable crops include eggplant, capsicum, heat-tolerant variety of tomato, beans, pumpkins, yam, sweet potatoes and others that are part of the staple Indian food crops.
Besides fruits and vegetables, our farmers also produce many Vitamin rich leafy greens.
Our community farmers produce lettuce, palak, Chinese cabbage, spinach, leek and rhubarb. Our choice of crops is defined by the quality of the soil, water, weather and the season.
Our presence in the high-altitude regions allows us to source high-quality temperate fruits. Some of our fruit crops include ooty apple, lady apple, oranges, pear, peach, plum, grape, strawberry and choke cherry.
Most of the Southern states in India fall under the tropical zone, which makes them ideal for warm-season fruit crops. Our farms produce mango, sapota, guava, pineapple, jackfruit, avocado, plum and apricot.
In a country like India, where nobody thinks beyond convention, Leaf initiative to setup a facility to hygienically wash and clean carrots and pack them in proper packs is truly out of the box. In our nation, where the food wastage between farm to fork is over 30%, such initiative has brought down the wastage so commendably. Also such cleaning and grading ensures value addition and sets a precedence in the industry. Leaf has inspired more people to think on the same lines for other fresh produce. Leaf is now doing the same on so many other produce which is so good to see. Leaf is leading the way in the industry now I am sure it will lead the way in our industry in future too.
- R. Natarajan, Founder, Kovai Pazhamudir Nilayam